Big Tobacco does UGC
August 22nd, 2006
It’s fascinating to see what Big Tobacco does to market itself nowadays (to adult smokers only, natch), given all the restrictions these companies face. And now they’re joining the user-generated-media craze. The image here was from an e-mail I received after signing up for a mailing list (and verifying my age, and saying I smoke). If you’re under 18 or a non-smoker, navigate away now, before you accidentally become swayed by the marketing message.