From the category archives:

Marketing

Big Tobacco does UGC

by Pamela Parker on August 22, 2006

On Joining FM

by Pamela Parker on July 23, 2006

Will Someone Please Tell Starbucks?

by Pamela Parker on June 9, 2006

Local Online Marketing

by Pamela Parker on April 21, 2006

The Not-So-Scary IRS

by Pamela Parker on March 8, 2006

Post-Super Bowl CGM

by Pamela Parker on February 6, 2006

Stupidest Holiday E-Mail Marketing Effort

by Pamela Parker on December 19, 2005

Typepad’s Consumer Respect

by Pamela Parker on November 15, 2005

Blah, blah, blah?

by Pamela Parker on September 21, 2005

JupiterResearch WOM

by Pamela Parker on September 16, 2005