• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

The River

The personal professional blog of Pamela Parker -- musings on marketing, advertising, media and technology.

  • Home
  • About/Contact
    • Disclosure
  • Categories
    • Technology
    • Marketing
      • Advertising
    • Media
    • Blogging
    • Search

Come To Tonight’s Email Marketing Panel in Austin

August 27, 2014 by Pamela Parker

If you’re in the ATX, I hope you can come to the 512 Interactive event that’s happening tonight at the offices of ActiveProspect, Inc. (4203 Guadalupe St, Austin, TX 78751). I’ll be moderating a panel of email experts talking about acquisition, nurturing and retention. It’s from 6 p.m. to 8 p.m. and it’s free. Register here.

Image courtesy of Active Prospect.
Image courtesy of Active Prospect.

Attendees will enjoy a networking reception including light appetizers, complimentary drinks (and maybe even a little ping-pong) from 6:00-7:00 p.m., followed by the one-hour interactive panel discussion.

[Read more…] about Come To Tonight’s Email Marketing Panel in Austin

Filed Under: Current Affairs, E-Mail Tagged With: 512 interactive, email, email marketing, panel discussion

How NOT To Do Content Marketing

July 23, 2014 by Pamela Parker

The “Can I do a guest post on your site?” emails are arriving fast and furiously, and may have reached its peak with this that came in today:

Hello,
Hope you are doing great!!!
We have a unique, genuine and good quality content for your site – which needs to be published on your Site.
We promise you that Once this content is published we will not share with any other blogger.
Please let us know if we can send the article to you for review.

Uh… no thanks. Does this really work?

UPDATE: The stakes are getting higher, as this just hit my inbox – 2014-11-11_08-51-42

Filed Under: Blogging, Marketing

No More Lost Data: How To Back Up Your SmartPhone

July 21, 2014 by Pamela Parker

Every once in a while, I’ll hear from a friend or family member that they’re mourning the loss of their precious smartphone. What’s worse, they’re often wrecked because of all the data — emails, pictures, contacts, etc. — that has disappeared when the phone got lost, dropped or wet.

We are way beyond that, people. We are living in the future. There is absolutely no reason for you to lose important data — or at least not that much of it. If you’re one of these people, let me enlighten you. Techie folks, please know that I’m trying to make this as simple as possible for those who NEED this info. [Read more…] about No More Lost Data: How To Back Up Your SmartPhone

Filed Under: Mobile, Technology

An Ultimate Guide to Facebook Image Sizes (Until They Change it Again)

June 25, 2014 by Pamela Parker

I found this super useful if also very complicated.

facebook image dimensions All Facebook Image Dimensions: Timeline, Posts, Ads [Infographic]
Courtesy of: JonLoomer.com

Filed Under: Social Media

How To Make Lists Look Better In HTML, Part 2

March 31, 2014 by Pamela Parker

Note: This post has been updated from its original version to reflect more HTML knowledge on my part…

I started this mini-series with a look at how to spread things out more easily using standard (though outdated) HTML list tags. Now, a look at my secret weapon — fake lists. It looks like a list, but it isn’t a list at all.

By the way, these tips are meant for folks who aren’t on intimate terms with CSS or are working on sites where they don’t have access to the CSS — there may be more elegant ways to accomplish this stuff, but I’m no designer/coder.

So, first, let’s look at the problem we’re trying to solve:

normalunordereslist

(Note: I’m using an example from George Aspland’s recent Marketing Land column, so be sure to check it out.)

The above doesn’t look terrible, but, for my taste, it’s kind of bunched up. I’d like some spaces between the bulleted items. And, in some cases, I’d like to break up the bulleted items into multiple paragraphs. It’s just easier to read with a bit more space.

So, what I do is cheat.

Rather than make an unordered list, I enclose all the to-be-bulleted items between <div> tags. For the first one I add styling information like this:<div style=”padding-left: 50px;”> This indents the text (on the left), which adds some nice white space. You could also add right space by using <div style=”padding-left: 50px; padding-right 50px;”> and tweak the number of pixels until it looks like you’d like.

But what about the bullets? Well, turns out there’s special code — &bull; or &#8226; — to create a bullet. So I add those to the front of each bulleted paragraph.

Here’s how it turned out on my edit of the above text:

spacedoutlist

You can do the same thing with ordered lists. Just write the actual numbers or letters, rather than using a <LI> tag within an ordered list. The bullets or numbers aren’t out in the white space, as they are with real lists, but I prefer that quirk over bunched up text.

Works for me. Maybe it’ll work for you. Thoughts?

Filed Under: Blogging Tagged With: html coding, html lists

The Future Of The Internet/Web/Whatever

March 27, 2014 by Pamela Parker

I don’t even know what to call it. Is it still “the web” if you’re looking at it through an Oculus Rift-type headset? I don’t think so.

lowLatencyHeadTracking

Anyway, Fred Wilson got my attention this week with his musings on how big Internet players are (now that they’ve dedicated themselves to mobile) looking for the new big thing.

Here’s a video he shared where Google CEO Larry Page talks about the company’s future, in a TED interview by Charlie Rose:

Gets you thinking, huh?

Filed Under: Media, Technology

  • « Go to Previous Page
  • Go to page 1
  • Go to page 2
  • Go to page 3
  • Go to page 4
  • Go to page 5
  • Go to page 6
  • Interim pages omitted …
  • Go to page 101
  • Go to Next Page »

Primary Sidebar

Follow me on Twitter

Follow @pamelaparker

Categories

Archives

My Twitter Feed

Tweets by @pamelaparker

Footer

© 2025 · The River · Built on the Genesis Framework