The River

The personal professional blog of Pamela Parker -- musings on marketing, advertising, media and technology.

Viral Scottish Sheep

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(click on picture for video)
This one is for my husband, who always enjoys hearing Scottish accents on American television (did you ever see the one for Extra gum where the animated gum package spoke in a Scottish burr?). Anyway, “Sheep Escape” — which at least is a Braveheart reference — is apparently having something of a viral impact as I found it via Justin Kirby’s Viralmeister.  Posted by Hello

UPDATE:

  • On the Extra gum spot.
  • here’s one that links to a more hostile analysis of the Extra spot (not so friendly to Scotland, either). [This link has been updated to reflect true origin of the “hostile” post, which is apparently on a no-longer-existent site.]

    UPDATE2:
    Wrigley’s apparently likes the Scottish Extra character, as he is now making an appearance in a new spot in which he chases after a triathlete who hurriedly leaves her gum behind at the race’s start. “Long lasting” Extra makes it all the way to the finish, though he pronounces himself “in a wee spot of trouble” when a plastic cup lands on him in the end.