• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

The River

The personal professional blog of Pamela Parker -- musings on marketing, advertising, media and technology.

  • Home
  • About/Contact
    • Disclosure
  • Categories
    • Technology
    • Marketing
      • Advertising
    • Media
    • Blogging
    • Search

Pamela Parker

links for 2009-07-28

July 28, 2009 by Pamela Parker

  • Disney Takes Web Surfers to the Lab to See Which Ads Work – NYTimes.com
    (tags: advertising marketing internet research)

Filed Under: Links

Mommy Bloggers (including my fav Finslippy) on Today

July 21, 2009 by Pamela Parker

Visit msnbc.com for Breaking News, World News, and News about the Economy

Filed Under: Blogging, Media, Video Tagged With: Blogging, mommyblogging, Video

links for 2009-07-18

July 18, 2009 by Pamela Parker

  • Pulp Future – Judith Warner Blog – NYTimes.com
    Judith Warner on what her family will do when journalism dies:
    "We’d pretty much settled upon a future in which Max would teach “Candide” and I’d ghostwrite students’ college application essays. Then he came home with those perfectly shot paper bull’s-eyes.

    And whole new landscapes of opportunity opened before me.

    Max was too old to go to work for the good guys: the armed forces, the police, the F.B.I. But on the dark side, the possibilities — and the cash potential — were endless. Freelance sniper. Sharpshooter. Professional assassin."

    (tags: judithwarner journalism sharpshooting)

Filed Under: Links

links for 2009-07-17

July 17, 2009 by Pamela Parker

  • Richard Sine: Close the J-Schools
    "These kids are paying upwards of $70,000 (the cost of Columbia's J-School, including living expenses) for a ghost's chance of landing a job, at pitiful pay, in an industry that is rapidly collapsing. What's going to be the next hot field in graduate study? Blacksmithing? Bloodletting? Steamship design?"
    (tags: journalism business education news)

Filed Under: Links

links for 2009-07-16

July 16, 2009 by Pamela Parker

  • Cato Unbound » Blog Archive » Not an Upgrade — an Upheaval
    "journalism is about more than dissemination of news; it’s about the creation of shared awareness."
    (tags: media journalism socialmedia newspapers clayshirky publishing)
  • @bmorrissey: Running and attention
    I like what Brian has to say here about mixing personal (passions) and business in his Twitter stream. We are, after all, human beings, and we can relate to one another in more than one dimension. I respect Brian for his reporting/writing on media and advertising (full disclosure: we used to work together), but I'm also interested in his posts on running, because I'm a former (and hopefully future) runner myself.
    (tags: twitter running personal livingonline)
  • What The Future Will Look Like For Journalists | paidContent
    "In an internet-enabled world, a scoop lasts for only a very fleeting period of time. The real value is the insight about that scoop."
    (tags: journalism media monetization)

Filed Under: Links

It’s also measurable now!

June 24, 2009 by Pamela Parker

Pete Spande at Continuous Beta says:

Media hasn’t become social. It always was. I talked about the latest Dukes of Hazzard episode with anyone who would listen in 1980. My mother sent me newspaper clippings all the through my college career (for example – don’t use Bean0, it is made with penicillin! [I’m alergic.]) The difference now is that media is social with SCALE.

The other big difference, Pete, is that social media — word of mouth, to use the old term — is now measurable. I used to get a lot of gaff at ClickZ for writing about word-of-mouth marketing, because, uh… what’s digital or interactive about that?

My argument was always that the advent of digital media, and user-generated media, meant that you can now see and measure what people are saying about your brand. You can analyze positive versus negative; you can take that feedback and improve your products. And you can participate in the conversation and affect what people are saying about you. Pretty damned cool.

Filed Under: Advertising, Blogging, Current Affairs, Marketing

  • « Go to Previous Page
  • Go to page 1
  • Interim pages omitted …
  • Go to page 11
  • Go to page 12
  • Go to page 13
  • Go to page 14
  • Go to page 15
  • Interim pages omitted …
  • Go to page 101
  • Go to Next Page »

Primary Sidebar

Follow me on Twitter

Follow @pamelaparker

Categories

Archives

My Twitter Feed

Tweets by @pamelaparker

Footer

© 2026 · The River · Built on the Genesis Framework